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Customer News : Unbanked India could give traction to e-wallet - The Economic Times
on 2010/2/2 6:30:00 (378 reads)

The article is about mobile commerce could just be the game changer that can bring formal and easy banking within the reach of unbanked citizens of the country.

Ritesh Andley, Director, Product Marketing, Utiba Mobility's said "Mobile is a superior medium to reach the large masses of unbanked and it is beneficial to both the banking fraternity - which can cover significantly more customers than it could by setting up physical branches - and to the unbanked, who are unlikely to otherwise have a formal bank account",


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